A message from Bruce Slatton
I am delighted to introduce you to GTEC- the exciting new commercial brand from Lafarge Plasterboard UK and Ireland.
As a world leader in the provision of plasterboard solutions, we are committed to understanding customer needs, market influences and the pressures we face within the industry.
In line with this, we have reviewed our positioning and put in place clear commitments to the market in terms of product quality, technical excellence, sustainability and innovation.
I am proud that this exercise has led to the birth of our new commercial brand, GTEC, which we will dynamically take to market - bringing it to the day to day experience of all involved in the sourcing and supplying of plasterboard materials.
Our primary commitment is to you - our customers. We want to ensure that the benefits of GTEC are seen and shared by all. I look forward to us all sharing in the success that GTEC will help bring.
As a world leader in the provision of plasterboard solutions, we are committed to understanding customer needs, market influences and the pressures we face within the industry.
In line with this, we have reviewed our positioning and put in place clear commitments to the market in terms of product quality, technical excellence, sustainability and innovation.
I am proud that this exercise has led to the birth of our new commercial brand, GTEC, which we will dynamically take to market - bringing it to the day to day experience of all involved in the sourcing and supplying of plasterboard materials.
Our primary commitment is to you - our customers. We want to ensure that the benefits of GTEC are seen and shared by all. I look forward to us all sharing in the success that GTEC will help bring.
9 September 2008
